1、The company LOGO interpretation
English Name: DIVINE, Chinese meaning " excellent"," very good" ... ...
Figure: Two letters D oval, as the shape of earth, contains the company 's global field of vision;
             The main color is blue, with" master the students surpass the teacher."";
             Graphics intermediate white part resembles a bird, the symbol of the company" fly " situation, three lines of an orbit, said company in medical device regulations system specification development;
             LOGO overall embodiment" on " the pursuit of the enterprise;

2、The corporate name of the annotation
" Shanghai": points out enterprise registration area.
" Medical science": points out enterprise product development is based on the medical use of high-tech products.
" Limited" : a description of the economic property of enterprise is a domestic joint venture limited liability company.
" Paradigm": deliberating into code, power line into the fan, thought a syncretic, achievement;
                       Through careful thinking form of corporate integrity and comprehensive development concept and clear struggling target;
                       Through the realization of pragmatic norms as the sacred enterprise mission and vision of the company;
                       Through the thoughts and actions of the harmonious unity, eventually allow enterprises to become: industry" model", "social paradigm";

3、The enterprise mission
Efforts of the Shanghai model construction to become" staff satisfaction, peer respect, social acceptance" of happy Enterprises

4、The company vision
Become the domestic anti adhesion of the first brand products and a leader in the field of medical biological material

5、The company's core competitiveness
Obey the law, be strict in one's demands quality concept;
Pragmatic norms, advancing management philosophy;
Relying on science and technology, innovative development ideas;

6、Marketing concept
"Complementary advantages, cooperation and win-win " marketing idea, set up" the pursuit of long-term, stable " relations of cooperation, pay attention to" equality, mutual benefit " principle of cooperation, abandon all sorts of" money " behavior, execute " consistent, pragmatic " acting mode and policy, standardizing the management of market, the brand image, in order to give full play to the role of agent enthusiasm, to achieve their long-term development goals.